Snapchat Announced New Generative AI Elements for Snapchat+ Subscribers

Social Media platform Snapchat, has announced new generative AI elements for Snapchat+ subscribers. Snapchat now has up to 7 million paying members, up from 5 million in only three months. With this new addition, Snapchat is adding a new way to create visuals in the composer, using text prompts to produce AI images. In the […]

WhatsApp Launched a ‘View Once’ for Audio Messages

WhatsApp messaging platform made a relatively minor update for Audio Messages and launched a  “View Once” functionality, in addition to text updates. WhatsApp stated: “We introduced View Once for photos and videos back in 2021 to add another layer of privacy to your messages. Today, we’re excited to announce you can now send a voice […]

5 Killer Strategies to Improve Your Social Media Marketing Performance in 2024

The Team from Giraffe Social Media recently created an infographic with the five most effective strategies for social media growth. In the infographic the provide some new tips on the best ways to get more out of your social media efforts through engagement, consistent posting, analytics, and ads. Source: Social Media Today Find more information here: http://bit.ly/2BPQn38 […]

Reddit Added New Elements to its Reply Stream Ad Placements

Reddit announced two new elements to its Conversation Placement ads, with Carousel and Product display options now available within chat streams in the app. Initially Reddit has launched its Conversation ads back in September 2021, enabling advertisers to promote their products direct within its highly engaged post comment threads. This new update will offer alternative […]

TikTok Launches New ‘Creative Cards’ to Provide Content Inspiration

TikTok made it easy for content creators to come up with a new series of Creative Cards. Creative Cards are simple, data-backed prompts that are designed to help creators think about potential content ideas. The new TikTok Creative Card deck enables users to digitally tap through for notes of inspiration, including specific prompts based on […]

Meta Has Expanded Access to Its Content and Library API To Facilitate Data Research

Meta has announced that is expanding access to its updated Content Library and API tools, which means that it will enable researchers to study Facebook and Instagram content, in order to uncover key usage trends and insights and ideally help to better inform social platform policy. Meta was always providing a level of access to […]

Infographic: The Psychology of Why People Share on Social Media

If you are looking for ways to improve your social media content, and also want to understand the basics of why and what people share, have a look at the below infographic created by the team from Haiilo who share their insights into social media psychology. The below infographic describes the top five reasons why […]

Meta has published its New Guide for Lead Gen Ad Options

Meta created a new guide for the Lead Gen Ad Option. With the recent conversation switching to messaging apps, and DMs providing more direct, responsive engagement, it is a create opportunity for brands and companies to connect with their customers via lead gen ads in order to drive direct connection from their promotions. Meta has […]

WhatsApp Adds New Audio Chat Option for Groups

WhatsApp decided to roll out a new option that will facilitate audio calls within group chats, by enabling users to start an audio room that other members can join. As you can see in the above image, the new feature is essentially Meta’s audio rooms option within WhatsApp chat groups, which enables any group chat […]