Meta added ad-free Facebook and Instagram subscriptions in Europe

Meta decided to add ad subscriptions for Facebook and Instagram users in Europe. As of this week, users in the EU, EEA, and Switzerland now they have the choice to either continue using these platforms with personalized ads or pay a fee to remove sponsored posts completely. Users who decide to pay for the subscription, […]

3 Ways to Use Social Media for Storytelling

When we think about the stories we read as children, they had characteristics: a beginning, middle, and end, a conflict perhaps, or some sort of lesson. Great content on social media can also convey a similarly rich message when it’s done correctly. To tell a story is not just about words. A great story can […]

Pinterest Launched a New Information and Education Hub for Creators

Pinterest is expanding its features, by launching a new education platform for creators. The new hub aims to provide insights into how to make the best use of Pins, and how to monetize your on-platform presence. The new information and education platform is available in 13 languages and includes a range of guides and notes […]

WhatsApp Adds Passkey Access Providing Extra Security for Private Chats

WhatsApp is one of the most popular messaging apps and now decided to add passkey access, which provides a more secure way for users to log in and negates the use of text-based keywords. https://www.threads.net/@whatsapp/post/CydzOC0L9Wa?fbclid=IwAR3QPhpWLfLZYX5eTNsCMUxX5DFRH74NogvHnihryl0nzlkRlRHdyOdEM6w As you can see in the above video clip, passkey access enables users to use on-device Face and/or Touch ID […]

TikTok Announced New Partnership With Disney

TikTok and Disney join forces. TikTok platform announced a new partnership with Disney, in order to celebrate 100 years of iconic entertainment brand, which is a favorite for old and young alike. The new partnership will provide a range of new opportunities for Disney fans to engage within the app. As outlined in the above […]

Social Media Success: The Ultimate Checklist

When social media are used right, they can be an incredibly powerful tool for getting your brand to the next level and in front of a new audience of people. In order to keep your social media marketing efforts on track, you first have to ensure that you capitalize on all available opportunities. Giraffe Social […]

YouTube Launches New Subscriber Analytics to Assist in Content Planning

YouTube Platform has announced new analytics updates, including insight into why subscribers cancel their channel subscription, which could assist in your future planning. Further, YouTube is also providing more specific insight into how new and returning viewers will engage with your content in isolation, which is another helpful driver for your planning. Thus, that will […]

Google expands access to generative AI in Search

Google after testing out its generative AI Search Labs system (SGE) with selected users over the last few months, is now expanding access to more people, with a specific focus on younger audiences, specifically, teens (13-17) in the U.S. that have shown higher interest in this new process. As you can see in the above […]

Snapchat: Previews Coming AR and Bitmoji Additions at Beauty Summit 2023

Snapchat previews new additions to its features. AR Lenses provide new potential for beauty and fashion brands, with AR tools able to facilitate direct try-on options, with increasingly accurate depictions helping to drive more interest and guide discovery, directly from in-app promotions. And they could be set to get a lot more engaging, and interactive, […]